One number per firm. Not one per seat.
PLMBR is custom-priced. What you pay depends on how much of the office the agents run and how big your firm is — not on how many people log in. Which is the point: you operate PLMBR by texting it, so seats were never the right unit. You get a real number on a 15-minute call, not after a procurement process.
Everything, or it does not work.
There is no tier where Felicity answers the phone but cannot see your pricing, or runs the pipeline but not the job. The whole point is one system that knows everything — so it ships as one.
- Run it entirely by textAsk for anything in plain language and the agents do it, then report back. No logging in, no screens to keep current. This is the part traditional software cannot do.
- Front-office agentAnswers every call, text, email and iMessage. Qualifies, books against real availability, quotes, follows up.
- Back-office agentProposals, invoices, change orders, expenses, collections chasing. Drafted from your own pricing, approval-gated on every send.
- AI project manager (contractors)Runs the job: milestones, subs, vendors, budgets and live margin. Flags overruns, missed permits and slipping schedules before they cost you.
- The CRMPart of the system, not a second subscription. Gmail and Outlook threads become deals on their own.
- CMS or FSM, depending on your sideConstruction management for builders, GCs and remodelers. Field service management for plumbing, HVAC, electrical and roofing.
- QuickBooks reconciliationNot just a sync — jobs, expenses and invoices are reconciled against your books automatically, so there is no bookkeeping step left.
- Google Workspace and Microsoft 365Gmail, Outlook, both calendars, Drive, OneDrive and SharePoint.
- Marketplace leadsFree, plus agentic sourcing from Nextdoor and Facebook groups.
- Onboarding and importYour jobs, cost codes and pricing history come across — that history is what the agents price from.
Two products. Both run by text.
And you run all of it by texting it. Ask for something in plain language and the agent does it — no logging in, no screens to keep current. That is the part traditional software cannot do.
For home-service providers
Field service management + CRM + front- and back-office agents + QuickBooks reconciliation.
- FSM — Field service management — dispatch, scheduling, jobs, techs.
- CRM — The pipeline, built in. Not a second subscription.
- AI front office — Answers every call, text, email and iMessage. Qualifies, books, quotes, follows up.
- AI back office — Invoices, follow-ups, paperwork, collections chasing. Approval-gated.
- QuickBooks reconciliation — Jobs, expenses and invoices reconciled against your books automatically.
For general contractors
Construction management + CRM + an AI project manager + front- and back-office agents + QuickBooks reconciliation.
- CMS — Construction management — jobs, schedules, change orders, subs and vendors.
- CRM — The sales pipeline, built in. Not a second subscription.
- AI project manager — Runs the job: milestones, subs, budgets, margin. Catches overruns before they cost you.
- AI front office — Answers every call, text, email and iMessage. Qualifies, books, quotes, follows up.
- AI back office — Proposals, invoices, change orders, expenses, paperwork. Approval-gated.
- QuickBooks reconciliation — Jobs, expenses and invoices reconciled against your books automatically.
Four things, and none of them is headcount.
How much of the office the agents run
Front office only — answering, booking and follow-up — is a different scope from running proposals, job financials, the project and the books as well.
The size of your firm
A five-person remodeler and a fifty-person operation are not the same business, and should not pay the same.
What you are replacing
Some firms drop a construction app and a CRM. Others keep an FSM like Jobber and put PLMBR in front of it. That changes the scope.
Volume
Calls, jobs and proposals per month. Not seats — adding an office person should not raise your bill.
Compare it to the stack, not to a seat.
Most contracting firms are paying for a construction management app, a separate CRM, something for messaging or reviews, and the admin hours that hold the whole thing together. PLMBR is one line replacing that list — which is why a per-seat comparison gives you the wrong answer.
| What you are paying for | Typical stack | With PLMBR |
|---|---|---|
| Construction management | Buildertrend, Houzz Pro, CoConstruct or JobTread — per user, per month | Included |
| Sales CRM | Pipedrive or HubSpot — per user, per month | Included |
| Messaging and reviews | A separate messaging or review tool | Included — voice, SMS, iMessage and email |
| Answering the phone | An answering service that takes messages, or a missed call | Answered, qualified and booked |
| The office admin | Salary, or your evenings | Front- and back-office agents, approval-gated |
| Bookkeeping and reconciliation | Hours a month, or a bookkeeper’s line item | Reconciled against QuickBooks automatically |
| How you operate it | Everyone logs in and keeps it current | You text it |
| Billing model | Per user, per month, per add-on | One custom number per firm |
Straight answers
How much does PLMBR cost?
PLMBR is custom-priced per firm rather than sold in published tiers. You get a real number on a 15-minute demo call, not after a procurement process.
Why not publish a price?
Because the honest answer depends on how much of the office the agent runs. A firm using PLMBR for the front office in front of an existing FSM and a firm replacing a construction app, a CRM and their admin time are buying different things. A published tier would be wrong for most of them.
Do you charge per user?
No. Pricing is not per seat, so adding an office person or a PM does not raise your bill.
What should I compare it against?
Add up what you spend today on a construction management app, a CRM, any messaging or review tool, and the admin hours spent on proposals, follow-ups and bookkeeping. That total is the real comparison, not a per-seat line item.
Is there a free trial?
Onboarding starts with importing your jobs and cost codes, because Felicity's proposals are only as good as the history she learns from. The demo call is where the right starting scope gets set.
Do I have to replace the software I already run?
Not necessarily. On the provider side PLMBR can run on top of an FSM like Jobber, ServiceTitan or Housecall Pro. On the contractor side it replaces the construction app and the CRM, because it covers both.
Fifteen minutes and you will have your number.
Bring what you spend today on software and admin. We will tell you what PLMBR costs and what it replaces.